How Yomassage™ is Changing the Massage Industry
Massage therapy history dates back thousands of years to ancient cultures that believed in it’s medical benefits. The first written records of massage therapy are found in China and Egypt.
Massage therapists know how powerful manual massage therapy can be for the mental and physical body. The benefits not only come from muscle and fascia manipulation and relaxation, but there is also incredible power in the human touch. Although the benefits of massage are vast, people in the west tend to see massage as a luxury and not a necessity.
Why is this?
The most common format of massage in the West is a private table massage in a spa or wellness center that lasts around 60 minutes. The average price of table massage does not make regular massage therapy accessible for the general population. Additionally, most people are not aware of the benefits of massage and don’t see it as a priority.
So what if massage was a priority?
Massage is gaining more recognition in the medical field and some insurance plans even cover massage. We still have a long way to go before the average person makes massage a regular part of their routine. But we are definitely moving in the right direction.
How is Yomassage™ changing people’s perception of massage?
Yomassage™ allows massage therapists to perform manual massage in a new format that hasn’t been done before. The clients relax in supported yoga poses while the therapist performs manual massage on each client. This allows the therapist to serve up to 8 clients in a single session. It can also be offered at a lower price than table massage AND the therapist can make more money in a single session. Win win.
If we can reach a wider demographic of people who wouldn’t normally consider massage as a part of their routine, we can start to change the way people think about massage. We can also offer Yomassage™ classes for kids, exposing them to massage at a younger age.
Yomassage™ can be offered to clients on a bi-weekly, weekly, or even daily basis.
With Yomassage gaining popularity, we can expect massage to be considered as a regular part of their routine rather than a luxury that is only affordable on special occasions.